What Is Guest Posting?

Guest Posting is one of the names given to the process of seeking permission from website owners to have an article published on their website.

Businesses offer to create a new article, one that is not and will not be published on any other website and request that it be published on a high traffic, high domain authority website with contents in a topic niche that is relevant to the business of the applicant.

If you are going to write and place an article it has to be published on a website that is indexed by Google and has no adverse content against it on Google search pages.

The idea is that information about a business will be seen by more people than if it was only published on the business' own website. This might be the case for start up businesses with little credibility or a website that has a bad comment on Google. Articles on third party websites with high domain authority might push the adverse Google references way back down the results page.

Guest Posts, sometimes called Guest Blog Posts or sponsored posts, are a way of building high quality backlinks for a business' website and therefore increasing its online visibility and boosting its keyword rankings.

Naturally, placing content will cause people who read the guest post on another site to click on the link to the business paying for the guest post. The consequent boost in site traffic will result in additional sales of the business' products or services..

The process of obtaining guest post placement is complicated.

At The Times Australia, we are both a guest post publisher and an arranger of guest posting for our clients.

As a leading and trusted guest post and blogger outreach service provider, we work with leaders in their industries.

Our guest post placement team creates new and easy to understand relevant guest posts to ensure that content appears natural on a website and that links in the content appear organic.

"Contact The Times Australia to discuss guest post placement or how you can become a guest post publisher.  Phone 1300 660 660 or email editor@TheTimes.com.au"

Additional resources

People buy guest posts from The Times Australia because successful guest posting will diversify a link portfolio and through the creation of high quality articles, drive motivated and interested potential customers to their site.

Our industry expertise, reputation and strong guest posting site database enables us to identify the most effective guest post opportunities for our customers.

When businesses purchase our services for guest posts, we write content containing over 750 words on topics that are relevant to the products or services of their industry. Sometimes we place news about business people to promote their online visibility as entrepreneurs, mentors or experts in their fields.

When website visitors like what they see in guest posts or sponsored posts, they’re likely to visit the website linked in the content to find out more.

With The Times Australia, clients expand their reach, boost their reputation, gain credibility and grow their business. Guest posting does all of that.

Guest post services achieve results

Guests posting with expert Blogger Outreach are critical parts of a digital marketing strategy. They are effective methods for generating quality external links, boosting organic traffic and act as a catalyst for selected networking.

Quality backlinks and connections with industry leaders, boost the online presence of those businesses that invest in online marketing with sponsored posts.

When a business is showcased on quality websites, it achieves credibility among consumers and at the same time, search engines take notice.

Authority signals from relevant websites ( links that lead back to a business' page ) make a huge difference in how search engines and monitoring agencies perceive websites. Actually getting or placing those those quality backlinks is what The Times Australia does well. It is a time consuming process and all of our guest posting starts with manual outreach to secure links on first class websites that are owned by real people in our own network. Our guest post or sponsored posts, contains at least 750 words of unique relevant content that drives strong authority signals to Google.

We analyse every site in detail to determine their traffic profiles, site relevancy, page authority and we even look to see if potential sites for content that we create publish content that is not a good match for our clients.

Get started

If you would like to find out more about our guest posting and sponsored post service, reach out on 1300 660 660 or email editor@TheTimes.com.au